[modern tech interface]
Animation and VFX

Opening Video for La Sportiva

Post-production
VFX

Created for La Sportiva, this project blends live-action mountain footage with graphic intervention. Through rotoscoping, climbers are isolated from the landscape and suspended above motivational phrases, shifting the focus from scenery to movement, balance and determination. The mountain becomes a backdrop; the human gesture takes center stage.

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This project created for La Sportiva was born from the meeting between landscape and movement. Climbers move along rock faces and mountain ridges, yet they are visually separated from the natural environment, suspended above motivational phrases that accompany each gesture. Through rotoscoping, they are isolated from the background and transformed into presence - almost symbolic figures defined by balance, tension and focus. The mountain remains as a trace, while the attention shifts to what truly matters: determination, concentration, the breath before the next move. The words do not explain; they support. The images do not describe; they evoke. A film that places the physical and mental experience of climbing at its core, allowing movement and silence to carry the meaning.